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    Field and Tab

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    BBM Analytics Inc., Market Research Division, specializes in field and tabulation and employs a wide range of research methodologies including: telephone surveys , online surveys , focus group studies, mall intercepts, store exit studies and mailed surveys

    BBM Analytics Inc. has over a decade of experience in conducting quantitative research in Canada, the United States, Europe and Asia.    We are supported by all of the resources of a very large parent company, BBM Canada which includes a 250 station call centre operation in three markets, high-end IT security and support systems and access to BBM’s sophisticated research capability. 

    Our data collection standards are extremely high, reflecting BBM Canada's accountability to the radio and TV industry for their rating and audience data.   Similarly, we have the expertise to effectively manage the most complicated sampling algorithms. 

    BBM Analytics also offers full service market research to our clients.  We partner with a team of seasoned research consultants who provide study design, methodology as well as data interpretation recommendations and present results to our clients.  

    BBM Analytics Inc. has a gold seal standard accreditation from the MRIA and is a member of CASRO.                     

    EXPERIENCE

    Business to Business
    Consumer Research
    Healthcare Research
    TV and Radio Audience Profiling Advertising Tracking Customer Satisfaction

    Data Collection

     

    Data collection is central to our company. Our data collection standards are extremely high, reflecting BBM Canada's accountability to the radio and TV industry for their rating and audience data.  We have the capacity, systems and procedures to complete fieldwork in the shortest possible time, with maximum control and fast turn-around of data analysis. Similarly, we have the expertise to effecively manage the most complicated sampling algorithms.

     

    Telephone

    • 250 CATI stations located in Toronto, Montreal and Moncton
    • 400+ trained interviewers on call.
    • English, French, Spanish and Chinese speaking interviewers on staff (Translation services available)
    • Quantime & DASH  software
    • SPSS Predictive dialer capability
    • Remote monitoring capability
    • In-house Data Analysts and IT support
     

    Online

    • In-house web survey programming & hosting capability
    • Telephone recruit- to-web
    • Integrated CATI/CAWI data collection and reporting
     

    Mail Out

    • Questionnaire design and printing
    • Scanner technology data collection
     

    Data Delivery

    • Complex cross tabulations with ability of Significance Testing embedded
    • SPSS / ASCII datasets
    • Sent electronically or downloaded from our secure FTP site
    • Coding and Data Entry capabilities
     

    Security

    • We maintain a constant, high level of security within our facilities with regard to access to all systems and survey data.
     

    For more information or to obtain a quotation, please contact:

    This e-mail address is being protected from spam bots, you need JavaScript enabled to view it Operations Manager – Market Research Division
    (416) 847-2079
    This e-mail address is being protected from spam bots, you need JavaScript enabled to view it Resource Allocation Specialist (506) 877-7219